Any business opportunity is likely to come with costs, and restaurants are no different. When considering opening a new restaurant or optimizing an existing one, understanding and managing restaurant costs is pivotal. According to research done by the National Restaurant Association published in a blog in August 2022, food and labor costs consume about 33% of a restaurant’s bottom line. However, there are some cost reduction strategies in restaurants that franchise owners may be able to implement in their business to increase or maintain their bottom line.
Breakdown of Restaurant Expenses
First, it’s probably important to understand what type of costs you may accrue when opening and running a restaurant. There are many different types of restaurant costs involved—from franchise fees to food and labor. In the same National Restaurant Association research mentioned above, they studied the costs for labor, utilities, occupancy, and more. Let’s divide the expenses into five main categories, in a similar fashion to the National Restaurant Association:
- Startup costs: For new restaurants, initial expenses can include lease deposits, renovations, kitchen equipment, initial inventory, and marketing for the launch.
Franchise costs such as the initial franchise fee, construction, and site development fee also fall into this category if you’re considering a franchise model.
- Operating costs: These are ongoing expenses such as utilities, rent, and inventory replenishment. They likely constitute a significant portion of the monthly outgoings.
- Food costs: One of the largest expenses, food costs, can be optimized through efficient inventory management and careful menu planning. With a franchise option, this can be streamlined as the franchisor likely has connections and relationships with food retailers.
- Labor costs: You’ll need to pay yourself and the people who work for you. Wages, benefits, and training for your staff are crucial and can be a large part of a restaurant’s costs.
- Marketing, advertising, and promotion: Continual promotion can help attract and retain customers. This includes both digital and traditional marketing strategies and requires ongoing funding, whether outsourced or handled in-house.
Restaurant Cost Reduction Strategies in Restaurants
Finding places to cut corners here and there can add up, but you may be better off focusing your time and efforts on a few main tasks to help reduce costs and prevent excess spending. If you’re opening your own restaurant, this may be overwhelming, but if you’re partnering with a franchise, you can benefit from guidance and help with some of these cost-reduction strategies.
Optimize Food Inventory
Implementing a strict inventory management system can help avoid wastage and reduce food costs. In a January 2024 article published by Fit Small Business, each dollar saved by reducing food waste translates to $14 in revenue. Utilizing inventory management software can be a game-changer in tracking and controlling food usage. In a franchise model, the franchisor can help you navigate how and when to order food. They likely have vendors they use to help mitigate extra costs and send the needed amount of food items. Collective buying power can also reduce costs to the franchisee.
Negotiate with Suppliers
Investing in a franchise like Penn Station East Coast Subs can significantly streamline your operations, as we handle the complex task of negotiating with suppliers. This approach not only upholds our high standards across all locations but also leverages collective buying power to secure more favorable pricing for our franchisees, allowing you to focus on managing your restaurant effectively.
Streamline Staffing
As we know, labor costs can be a big expense for restaurants. A Forbes article by Gary Occhiogrosso published in July 2023, shows how to reduce labor costs in a restaurant. The article suggests cross-training employees so they can perform multiple duties and roles. This may help reduce under or over-staffing. In addition, using technology for scheduling, timekeeping, and monitoring labor metrics can be helpful in reducing labor costs.
Reducing Costs with a Restaurant Franchise Model
Investing in a restaurant franchise like Penn Station East Coast Subs can set you up for success by providing several advantages:
- Proven business model: Franchises offer a tested business model that has been replicated across several states and markets with great success. This can reduce costs and the risk compared to starting a restaurant from scratch.
- Franchise costs and support: While there are initial franchise costs, the ongoing support franchises provide in terms of marketing, training, and operations can lead to significant long-term savings. The guidance alone can be worth its weight in salt. You also have a network of other franchise with a wealth of knowledge and experience to pull ideas and information from.
- Brand recognition: You may own the only restaurants of your brand in your area, but there are others around the nation that people will recognize when traveling to or from your location. Being part of a recognized brand can drive customer traffic, which can be a major revenue boost.
Invest with Penn Station East Coast Subs
While restaurant owners may pinch pennies in their restaurant costs, by choosing to open a franchise with a reputable brand like Penn Station East Coast Subs, you can leverage our proven business model and support systems. This can not only help in reducing restaurant costs but also in navigating the competitive landscape more successfully. If you’re considering a franchise opportunity, delve into the franchise costs and benefits with Penn Station to embark on a promising entrepreneurial journey.
At Penn Station East Coast Subs, we offer a robust franchise model that helps in managing restaurant costs effectively. This includes:
- Comprehensive training
- Marketing and advertising support
- Financial reporting
- Operations
- And more!
Ready to get started on opening your own restaurant? Request information on Penn Station East Coast Subs today.
The information presented in this blog is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. Franchise opportunities with Penn Station East Coast Subs are only available in certain states. This website and the information contained herein do not constitute the offering of a franchise in any state or jurisdiction where such an offer or solicitation would be prohibited by law or regulation.
California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin regulate the offer and sale of franchises. If you are a resident of one of these states, are receiving this information in one of these states, or intend to operate a franchise in any of these states, we will not offer you a franchise unless and until we have complied with all applicable pre-sale registration and/or disclosure requirements in your jurisdiction.
Any franchise offer can only be made through a Franchise Disclosure Document (FDD) registered in the applicable state. The FDD will include detailed information regarding the franchisor and the franchise opportunity.
Penn Station, Inc. 1226 US 50, Milford, OH 45150. Penn-Station.com
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